Porsche Investing in Augmented-Reality Head-Up Displays

Porsche and Hyundai invest millions in a startup to get bigger, better head-up displays for everything from navigation to the racetrack.

Porsche's Augmented-Reality HUD in the Macan EV, by Luna Wolfe

Porsche Invests In Sensor Tech Designed to See Through Fog and Rain

Augmented Reality Helps German Automakers Drive Future of Connected Vehicles

The Future Of The In-Vehicle Experience - CB Insights Research

HYUNDAI, AUGMENTED REALITY DESIGN (VIDEO) - Auto&Design

Porsche and WayRay Announce Cooperation for Augmented Reality Head-up Display

WayRay wins two awards and a pilot project with Porsche

Automakers Invest in Startup Projecting Holograms on Windshields

Holographic AR company WayRay raises $80M in a Round C led by Porsche, joined by Hyundai and others - Green Car Congress