How Impossible Foods and Beyond Meat Convinced Meat Lovers to Eat Plant Burgers

Why people love plant-based meat alternatives like the Impossible Burger and Beyond Burger, and how they compare to beef burgers on health and the environment.

Meet Impossible Foods' lab-grown veggie burger. It bleeds - CNET

Why does Impossible™ Burger taste like meat?

Vegan Meat Subsitutes: The Ultimate Guide

Impossible Burger vs. Beyond Meat: Which tastes more like real beef?

Beyond Meat and Impossible Foods were supposed to end the global meat industry. What happened?

Bernstein on plant-based meat: 'We believe this is still very much a two-horse race

Plant-based meat is a simple solution to climate woes - if more people would eat it - Newsday

Lightlife vs. Impossible and Beyond Meat

The Best Meat-Free Burgers

Plant-Based Food Companies Face Critics: Environmental Advocates - The New York Times

I love meat. But these new “bleeding” veggie burgers convinced me to give it up for good. - Vox

The best way to cook an Impossible Burger and other plant-based meats

Impossible Burger: Can the new vegan recipe fool meat lovers?

Plant-Based Burgers That Taste Like Meat? That's Impossible – Texas Monthly