Recently launched in the U.S., the Air Up start-up backed by PepsiCo, Ashton Kutcher and Guy Oseary encourages hydration via scented pods.
The Ashton Kutcher, PepsiCo-backed Start-up Redefining Hydration Through Scent
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Ashton Kutcher, PepsiCo-backed Air Up Redefines Hydration Via Scent
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